YOWIE

Art Direction, Design, Photography, Set Design

Photo Jan 01, 11 54 28 AM
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CLIENT: YOWIE
CATEGORY: Art Direction, Design, Photography, Set Design
YEAR: 2018
ART DIRECTION: Kelly Clawson
DESIGN: Kelly Clawson
PHOTOGRAPHY: Kelly Clawson
SET DESIGN: Kelly Clawson

YOWIE is a home and life shop focused on curating small collections from independent artists and designers located in Philly. YOWIE teamed up with Ladies, Wine & Design Philly to host a collaborative workshop focused on setting intentions for the new year ahead.

Event poster concepted and designed to promote the event both in-store and graphically online. Organic, graphic shapes from the poster reference the materials used during the workshop, resulting in a attendees leaving with their own unique abstract and artful intention board.

Selected Works

Index Spacephotography, art direction, set design

ThirdLove Holidayart direction

Good LinesPhotography, Art Direction

Surreal BazaarPhotography, Art Direction

Sephora Luxe LipArt Direction

Sephora SkincareArt Direction

Sephora MakeupArt Direction

ohiiDesign, Branding, Interactive

Juniper KidsArt Direction, Photography, Set Design

Ari DriveDesign, Branding, Interactive

Quaker City ShrubsArt Direction, Photography, Set Design

Urban Outfitters HolidayArt Direction, Set Design

DUODesign, Branding

Lo-Fi AperitifsArt Direction, Photography, Set Design

HipCityVegBranding, Interactive

Ladies, Wine & DesignArt Direction, Photography, Set Design