Urban Outfitters Holiday

Art Direction, Design, Set Design

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INSTAGRAM STORIES

EMAIL MESSAGING

Halloween-crop-email

INSTAGRAM STORIES

CATEGORY: Art Direction, Design, Set Design
YEAR: 2018
ART DIRECTION: Kelly Clawson
PHOTOGRAPHY: Urban Outfitters Studio
SET DESIGN: Kelly Clawson

Abstract, free-form still-life vignettes using found materials and products for Urban Outfitter's holiday campaign. Imagery concepted and captured for email messaging and social, representing each holiday including Thanksgiving, Christmas and Halloween. Overall art direction mirrored the seasonal creative direction established for each holiday.

Selected Works

FilliArt Direction, Branding, Graphic Design
Sephora MakeupArt Direction, Video
Index SpaceArt Direction, Photography, Set Design
Sephora Luxe LipArt Direction, Video
GrazieArt Direction, Branding, Graphic Design
ThirdLoveArt Direction
Sephora SkincareArt Direction
Foria WellnessArt Direction, Video
PodiumArt Direction, Branding, Video
ohiiBranding, Interactive, Graphic Design
ThirdLove HolidayArt Direction
Good LinesArt Direction, Photography, Set Design
SephoraArt Direction, Branding, Graphic Design
Surreal BazaarArt Direction, Photography, Set Design
HipCityVegArt Direction, Branding, Interactive
Art In The AgeArt Direction, Photography, Set Design
Juniper KidsArt Direction, Photography, Set Design
DUOBranding, Graphic Design
Ari DriveBranding, Interactive, Graphic Design
YowiePhotography, Graphic Design, Set Design
Ladies, Wine & DesignArt Direction, Photography, Set Design