⦿ Art Direction ⦿ Creative Direction ⦿ Video
Industry: Wellness + Beauty
Year: 2021
Concept work for Foria— a plant-based sexual wellness company focused on CBD formulas for your most intimate needs. This campaign featured the re-launch of their best selling arousal oil, focused on capturing the experience and benefits of use.
Moodboard art direction focused on warm, sensual lighting, enticing textures, visual abstraction and tactile moments.
Concept social campaign video showcases the art direction and campaign idea of "Awaken your senses" to life.
PITCH WORK: Photography + footage found and not original, used as concept direction for pitch only.
Selected Works
Filliart direction, creative direction, branding, design
Sephora MakeupArt Direction, Creative Direction, Video
Index Spaceart direction, photography, set design
Sephora Luxe LipArt Direction, Creative Direction, Video
GrazieProject type
ThirdLove Holidayart direction, creative direction
Sephora SkincareArt Direction
ohiiDesign, Branding, Interactive,
Good LinesPhotography, Art Direction
Sephora Brandart direction, graphic design, branding
Surreal Bazaarart direction, photography, set design
Ari DriveDesign, Branding, Interactive
Art In The AgeArt Direction, Photography, Set Design
Juniper Kidsart direction, photography, set design
Urban Outfitters HolidayArt Direction, Design, Set Design
DUODesign, Branding
YowieDesign, Photography, Set Design
HipCityVegBranding, Interactive
Ladies, Wine & DesignArt Direction, Photography, Set Design